MOD5_D1D2We all sense that power is shifting in the world. We see increasing political protest, a crisis in representation and governance, and upstart businesses upending traditional industries. But the nature of this shift tends to be either wildly romanticized or dangerously underestimated.
|
MOD5_D4D5In virtually every decision they make, executives today consider some kind of forecast. Sound predictions of demands and trends are a necessity, if managers are to cope with seasonality, sudden changes in demand, price-cutting maneuvers, strikes, and large swings of the global economy.
|